NICA Partnership Release

Below is the press release from NICA regarding our partnership program.

Club Ride launches program to support interscholastic mountain biking
Portion of sales benefits National Interscholastic Cycling Association (NICA)

Berkeley, CA. – The National Interscholastic Cycling Association (NICA), a youth development organization governing interscholastic mountain biking in the United States, is pleased to announce a new partnership with Club Ride, a well-known apparel brand based in Ketchum, Idaho.

“We are honored that Club Ride has joined NICA’s Corporate Booster Club and will be contributing a portion of revenue generated from the sale of their excellent clothing. By doing so, they are joining a number of leading brands who believe in NICA’s goal of wanting to provide every American teenager the opportunity to build strong body, mind and character through participation on school based mountain bike team. Club Ride has seen first-hand how NICA’s youth cycling and adult coach training programs are energizing communities across Idaho and they know that with additional support, NICA can continue to expand efforts to expand cycling opportunities into underserved communities and further initiatives to get more teens and, especially, young women riding", explained Austin McInerny, NICA’s president.

Mike Herlinger, founder of Club Ride, explained, “We worked with the NICA Idaho League last season which was very successful. Seeing the volunteers, coaches, families and student-athletes all supporting and enjoying time outdoors while competing against one another at the League races, made us want to support NICA’s movement to get more kids on bike in America. By providing financial support from the sales of Club Ride gear, we are proud to strengthen NICA’s efforts to expand their programs to more communities across America.”

In addition to becoming a NICA Corporate Booster Club member with a tax-deductible donation, Club Ride will be donating a portion of sales of custom items embossed with NICA logos.

About the National Interscholastic Cycling Association: 
Founded in 2009 as a 501(c)3 nonprofit, the National Interscholastic Cycling Association (NICA) develops interscholastic mountain biking programs for student-athletes across the United States. NICA provides leadership, services and governance for regional leagues to produce quality mountain bike events and programs, and supports every student-athlete in the development of strong body, strong mind and strong character through cycling. As of October 2017, NICA has 21 state and regional leagues, and 6,000 licensed coaches who are working with approximately 14,100 student-athletes from over 800 middle and high schools in the USA. More info: www.nationalmtb.org